by John Rossman | Dec 18, 2021 | Newsletter
When it comes to innovation, there is rarely a straight line from “A” to “B”. Why is that? In general, we usually create only a vague sketch of the goal we’re trying to achieve. As a result, we tend to revise the goal as we go, a process that costs time, money, and,...
by John Rossman | Dec 5, 2021 | Blog, Newsletter
It’s late 2021, and most companies are still chasing their “digital transformation”? When did this start? Will it ever end? What are we learning? Does it pay off? What the heck is “digital transformation”? What comes after? Does “digital transformation” mean we’ve...
by John Rossman | Dec 5, 2021 | Media
Every company now needs to have an Amazon Strategy. Whether you’re selling on Amazon, using their services, or selling a product/service that Amazon can also offer, Amazon always needs to be on your radar. With over 74% of US consumers beginning their product searches...
