Some say we have entered the “age of AI”, but the forces at play are much bigger than AI, or even technology, and the impact is going to create a new era of business winners and losers. Here’s the critical context for why we wrote Big Bet Leadership now.
Cut through the noise and confront the enemy of every great company—mediocrity. The Pig, the Lipstick, and the Playbook of Champions is a no-nonsense guide to building a high-performance culture, reclaiming your competitive edge, and achieving sustained success in today’s unforgiving business landscape. In The Pig, the Lipstick, and the Playbook of Champions, John Rossman delivers an unflinching manifesto for leaders who refuse to settle for “good enough.” This essential business guide dismantles the myths that keep organizations stuck, revealing the bold truths of modern leadership and transformation.
The research and benefits for using memos to think through hard problems and to work as a team is extensive. Here’s the appendix to Big Bet Leadership titled “Why Memos?”. Click the “download” button at the bottom of this page.